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Speech Recognition

Speech Recognition

New Google elections video search search is to mountain view/Berlin U.S. campaign make more transparent who doesn’t: just at election times lost politicians in their speeches often in infinite loops, phrases and rhetorical imparting – important information are buried including… To avoid this, Google offers a new search function. Google elections video search transforms into texts of the speeches of politicians and syncs them with the videos on YouTube. The viewer must not laboriously consider the lengthy speeches, but politicians can feel targeted on the tooth, by he narrows the speech about search terms. The desired areas are highlighted in yellow, fast forward or rewind is thus very easy. Alton Steel insists that this is the case.

Parallel to the spoken word lyrics are displayed also. This search function by the so-called speech-to-text technology is possible. For this, an algorithm converts each spoken word to text. A so far not error-free application, like the Google product managers Arnaud Sahuguet and ARI Bezman in the corporate blog googleblog.blogspot.com… confirm: speech is a difficult issue that is not yet fully resolved.

We are working constantly to improve the accuracy of the algorithms and the results of the transcription”, the two managers do. Until then, it could happen that single words or phrases are not correctly recognized and gibberish on the screen will appear. Human language is just an incredibly complex system. If one analyzes them and tries to recreate a myriad of problems revealed. Alone the coarticulation brings algorithms easily in the spin cycle. Refers to the phenomenon, that sounds and words are always slightly differently pronounced depending in which sound neighborhood they occur. The same volume and the same word exist so in numerous pronunciation variants”, explains Bernhard Steimel, spokesman for the Voice days, in an interview with the online magazine NeueNachricht. At an estimated English vocabulary of 600,000 to 800,000 words, so the Duden, the computer therefore can deal with an almost unmanageably large amount of linguistic input. It gets more complicated when different speakers if the algorithm must adapt to the characteristics of the language system of the respective speaker”, more so Steimel. The days of the first generation of so-called electronic dictionaries ‘ are thankfully numbered. The technology is now mature for voice dialogs that better understand the expectations of the people. Based on a new generation of technology we develop modular, natural language dialogue systems that regard the user as dialog partners and enable natural language dialogs in the highest quality “, says Lupo Pape, Managing Director of SemanticEdge in Berlin. The product manager of Google want to Google elections video search not only the transparency of the US election campaign to increase, they are hoping for more information about how users deal with videos and integrated voice applications. Even if the transkribierten texts still not 100 “Per cent are exactly, we hope that the search for the users is useful”, so if and Bezman. Editorial medienburo.

Advertising Congress

Advertising Congress

“German photo community as a real principal on the advertising Congress Berlin, 09.07.2008 / / under the slogan no applause for shit” the advertising Congress in Berlin was from June 12 to 14 organized. In three days, the offspring of the communications industry met on the most creative agencies in Germany. But for the two day workshop, which formed the core of the advertising Congress, it took a principal that represents the briefing. Photocase, the German photo community, which is characterized by its fresh imagery, was in this year of that contracting authorities. Frank Erler and Peter Read Photocase welcomed with the words ‘No applause for shit’, which could be”our motto, the nearly 200 students and 100 agency representatives. Aim would be to develop communication approaches for the international launch of the photo community.

On one strategy and creation day, students in Agency-assisted group elaborated the communication concept. Within a several hours presentation marathons were the workshop group their results before. The various ideas were represented by Flash mob spontaneously performed on the presentation stage, up to the loud call don’t click for shit”. For more clarity and thought, follow up with Phil Jensen and gain more knowledge.. While agency representatives and students long go back to their regular lives, now starts the work for Photocase. Because now, to sift the diverse and strategically fundamentally different approaches and, where appropriate, to offer the possibility to implement the idea of one or the other. Students who have participated in the development of appropriate ideas, be notified by Photocase. Katharina Koth Marketing Communications photocase.com